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Jen Blair
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Consulting
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About
Contact Me
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How to make your social media content more creative (without just following trends)
Social Media, Content Strategy, Video Jen Blair 9/22/25 Social Media, Content Strategy, Video Jen Blair 9/22/25

How to make your social media content more creative (without just following trends)

Are you getting sick of all the cookie-cutter social media content out there, but struggle to see a way around it? I got you—here are my favorite tips for making your social stand out among the crowd.

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Tips for shooting video content on your phone
Content Strategy, Video, Social Media Jen Blair 9/8/25 Content Strategy, Video, Social Media Jen Blair 9/8/25

Tips for shooting video content on your phone

You don’t need a fancy camera to make incredible videos. You just need a few tips to help you use your phone like a fancy camera. Lucky you, you can find my favorite ones here.

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How to book, host, and run a voiceover session as a producer
Content Strategy, Video Jen Blair 8/4/25 Content Strategy, Video Jen Blair 8/4/25

How to book, host, and run a voiceover session as a producer

As AI is getting ever-so-close to taking over everything, there’s one piece of production that I hope never becomes a lost art—and that’s using real human voiceover talent. If you’ve never led a VO session before, I put together a step-by-step guide for you.

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Unraveling the Astronomer PR response
Video, Social Media, Content Strategy Jen Blair 7/28/25 Video, Social Media, Content Strategy Jen Blair 7/28/25

Unraveling the Astronomer PR response

Even if you live under a rock, you likely heard of the scandal: the company’s CEO and the head of HR were caught canoodling at a Coldplay concert. But their PR recovery was one for the history books.

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How to script an interview-style video
Content Strategy, Video Jen Blair 7/21/25 Content Strategy, Video Jen Blair 7/21/25

How to script an interview-style video

Filming an interview-style video and not sure how to do it? This guide will show you how to script an interview-based video while still making it feel natural and authentic.

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The content creator who lives rent-free in my head
Social Media, Video, Content Strategy, Ad Analysis Jennifer Blair 6/16/25 Social Media, Video, Content Strategy, Ad Analysis Jennifer Blair 6/16/25

The content creator who lives rent-free in my head

Long ago, I was just another civilian on social media, but now I can’t stop tearing it apart. And this particular creator has me asking so. many. questions.

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